The SAHROS Legacy: 50 Years of Excellence
S
Sofia Laurent
Fashion and lifestyle writer specializing in luxury accessories. Sofia explores
Fifty years ago, TIMEBUILT introduced the SAHROS—a watch that would define a generation of luxury timepieces. Today, we look back at its remarkable journey.
The Birth of an Icon (1976)
The original SAHROS was conceived as a watch that married classical elegance with modern precision. Its distinctive cushion case and guilloché dial set it apart from anything else on the market.
Evolution Through the Decades
Each decade brought refinements while preserving the essential character. The 1980s introduced the date complication, the 1990s saw the debut of precious metal variants, and the 2000s brought our first in-house automatic movement.
The SAHROS Today
The current collection honors this heritage while incorporating contemporary manufacturing advances. It remains our best-selling line and a true collector's timepiece.